Runway Package
This package is meant to help you reach an important target on schedule. It may be a complex project, a big conference you need to be ready for, a product launch or any other milestone.
Package goal
The goal is for you to be in the exact state you wanted to be in upon project completion. In order to ensure that we’re on the right path, we’ll establish specific targets along the way – milestones that will indicate our progress in the right direction at the required pace. You can look at them as sub-goals.
Benchmark
The success of this path is measured in terms of time, scope and quality: where you wanted to get to, when you wanted to get there and in what state.
Timetable
By project – a schedule will be set from the very beginning, during which we’ll act on your behalf in every way necessary. In the end, we’ll get you to your destination and hand back the keys.
Result
You’ve reached your destination in the exact position you wanted to be in. All your goals have been reached successfully and everything stands ready for the next phase.
What's required of you
Most of the work is on us on this path to success. However, successfully getting you to the intended destination depends in large part on your willingness to be full partners in the process, expressed in your availability, attentiveness and active presence. We will need information and statistics as well as your insights – because no one knows your product and your audience better than you.
Take note: Due to the project-based nature of this package, it’s very important to stick to the schedule. Like you, we rely on the dates we set together and that’s why they aren’t flexible. The commitment to adhere to them is mutual. This is the key to the overall success of the entire project.
The process
- First, we’ll sit with you to understand exactly what your goals are. You dictate, we listen.
- Afterwards, we’ll dissect the current situation and learn about you using our In-depth Marketing technique. We’ll consider which marketing channels to be active in while analyzing existing information from previous campaigns and projects, customer behavior and more.
- Once we’ve gotten to know you better, we’ll clarify our main objective and set concrete targets. This phase requires a lot of thought in order to choose the most focused targets that will ensure your success even after the completion of the project.
- We’ll shape sub-goals out of the larger ones to help us make sure we are on the right path and moving at the right pace.
- As soon as the final goals are clear, the strategy has been set in writing and the intermediate goals and tools are defined, we’ll start thinking tactically: what happens every day at every step and at every moment.
- Take off: We act on all chosen channels and evaluate our analytics to continuously optimize our work.
- Upon reaching our selected milestones, we’ll check our targets, pace and content and give you an update if the expected progress was made or if changes are needed.
- Once at our destination, we’ll draw up a summary, send you all the materials and hand you back the keys.
Package goal
The goal is for you to be in the exact state you wanted to be in upon project completion. In order to ensure that we’re on the right path, we’ll establish specific targets along the way – milestones that will indicate our progress in the right direction at the required pace. You can look at them as sub-goals.
Benchmark
The success of this path is measured in terms of time, content and quality: where you wanted to get to, when you wanted to get there and in what state.
Timetable
By project – a schedule will be set from the very beginning, during which we’ll act on your behalf in every way necessary. In the end, we’ll get you to your destination and hand back the keys.
Result
You’ve reached your destination in the exact position you wanted to be in. All your goals have been reached successfully and everything stands ready for the next phase.
What's required of you
Most of the work is on us on this path to success. However, successfully getting you to the intended destination depends in large part on your willingness to be full partners in the process, expressed in your availability, attentiveness and active presence. We will need information and statistics as well as your insights – because no one knows your product and your audience better than you.
Take note: Due to the project-based nature of this package, it’s very important to stick to the schedule. Like you, we rely on the dates we set together and that’s why they aren’t flexible. The commitment to adhere to them is mutual. This is the key to the overall success of the entire project.
The process
- First, we’ll sit with you to understand exactly what your goals are. You dictate, we listen.
- Afterwards, we’ll dissect the current situation and learn about you using our In-depth Marketing technique. We’ll consider which marketing channels to be active in while analyzing existing information from previous campaigns and projects, customer behavior and more.
- Once we’ve gotten to know you better, we’ll clarify our main objective and set concrete targets. This phase requires a lot of thought in order to choose the most focused targets that will ensure your success even after the completion of the project.
- We’ll shape sub-goals out of the larger ones to help us make sure we are on the right path and moving at the right pace.
- As soon as the final goals are clear, the strategy has been set in writing and the intermediate goals and tools are defined, we’ll start thinking tactically: what happens every day at every step and at every moment.
- Take off: We act on all chosen channels and evaluate our analytics to continuously optimize our work.
- Upon reaching our selected milestones, we’ll check our targets, pace and content and give you an update if the expected progress was made or if changes are needed.
- Once at our destination, we’ll draw up a summary, send you all the materials and hand you back the keys.